which of the following statements is true of persuasive promotion?

D)Positive emotions are not accompanied by negative appeals. It forces management to spell out its assumptions about the relationship between the money spent and promotion results. Krackle, a food manufacturing company, added two new flavors to its famous line of potato chips. b. growth stage . This results in electronic word-of-. Pellentesque dapibus eo. B)People generally attempt to eliminate negative emotions as soon as possible. c. We must never torture anyone even if it is the only conceivable way to save hundreds of lives. b. True False. False. Q9 ___ plays a very important role in how marketers decide to distribute funding among their promotional mix tactics. 32. Which of the following statements is true of persuasive promotion? encouraging new entry into the industry. Which of the following statements is true of consumer promotions? b. Which of the following statements is true of persuasive promotion? D. Persuasive and reminder. A. AIDA concept 5. It is designed to stimulate a purchase or an action to purchase. People tune out repetitious messages, so they quickly lose effectiveness. *c. Doodle Inc., a renowned interior design services company, tries to increase its, customer base through increased web presence. b. 19. Which of the following is NOT an example of an evidence statement? c. It seeks to convert an existing need into a want or to stimulate interest in a new product. a. Happiness is something more precious than a matter of pleasure and pain. Which of the following statements is true of persuasive messages? d. It seeks to form relationships with customers and potential customers through technological ties. A. B)Sales promotion normally involves an indirect inducement. A. a guarantee B. independent research results C. a demonstration D. the customer's past sales figures E. all of these choices are correct. a. It regularly posts its interior. Most marketers ignore how our brains work and fight Find the best study resources around, tagged to your specific courses. If you want to accelerate sales online, you need persuasive copy. Which of the following statements is true of reminder promotion? Which of the following statements is true of persuasive messages? People tune out repetitious messages, so they quickly lose effectiveness. It is used to keep the product and brand name in the public’s mind. Which of the following statements is true of persuasive messages? 0 votes. D) They are short-lived as compared to added-on benefits. It meets the needs of a target market. B. print it. Which of the following statements is true? Which of the following statements is true of persuasive promotion? B. a. a) Data b) Competitor c) Noise d) Government policy. 58. Only speeches can be persuasive. Which of the following statements is true of the characteristics of the elements in a promotional mix? Course Hero is not sponsored or endorsed by any college or university. A. marketing; 0 Answers. mouth advertising. terms of stages of consumer involvement with a promotional message. Which of the following statements is true? Advertising is most effective at the purchase stage of the AIDA model. C. Messages presenting a one-sided argument tend to be more effective than "he said; she said" messages. People tune out repetitious messages, so they quickly lose effectiveness. A) Their primary objective is to persuade resellers to carry a brand. B)Audiences cannot be persuaded by positive emotions. creating a barrier to entering the industry. D) It leads to a certain annual promotion budget. Satisfaction guaranteed! a. Fiction and nonfiction can have a persuasive purpose. c.Only nonfiction can be persuasive d.Only political speeches can be persuasive Fiction and nonfiction can have a persuasive purpose. It does not use advertising. Which of the following statements is true of informative promotion? The AIDA model explains why public relations is the most important element in the pro-motional mix. Which of the following statements is true of persuasive promotion? 4. B) It completely ignores the effects of promotion on sales. Find answers and explanations to over 1.2 million textbook exercises. D)Sales promotion may be used anywhere along the marketing route. C. When using independent research results, you should first identify the source of your information. a. It sells its, merchandise to retailers for them to handle. D. A : Reminder promotion B : Persuasive promotion C : Informative promotion D : Connective promotion Correct Answer : A 62 : Which of the following statements is true of a proper promotional mix? It seeks to convert an existing need into a want or to stimulate interest in a new, It seeks to form relationships with customers and potential customers through. C. Messages presenting a one-sided argument tend to be more effective than "he said; she said" messages. Which of the following statements is true of accessory equipment? C) They include the use of display allowances. Sales promotion is a type of direct marketing. C)They are not subject to governmental regulation. B. A)They are the most visible of all business activities. Which of the following statements is true of the factors that affect an advertising budget? The speed of feedback is delayed in sales promotion, advertising, and personal selling b. People don't read online; unless they're about to spend money—then they scrutinize each word. c. It seeks to convert an existing need into a want or to stimulate interest in a new product. Persuasive promotion becomes the main promotion goal when the product enters the _____ of its life cycle. What will be an ideal response? Which of the following statements describing evidence statements is true? b. Persuasive promotion is used to keep the product and brand name in the public's mind False Earned media is controlled by the brand but continuously keeps the customer and his or her needs in mind as it creates videos, blog posts, contests, photos, and other pieces of content encouraging new entry into the industry. a. It is designed to stimulate a purchase or an action. C) They are intangible and can only be acquired over time. encouraging new entry into the industry. a. introduction stage b. growth stage c. maturity stage d. decline stage. 2) According to the social consumer decision journey, consumers are likely to advocate . An effective message will reach all audiences, regardless of background. Science- Earth and its History We’ve got course-specific notes, study guides, and practice tests along with expert tutors. People tune out repetitious messages, so they quickly lose effectiveness. Select one: a. Share your own to gain free Course Hero access. 16. Which of the following statements is true of persuasive promotion ? D. Which of the following statements is true of the characteristics of the elements in a promotional mix? 4. It is designed to stimulate a purchase or an action. Get one-on-one homework help from our expert tutors—available online 24/7. Try our expert-verified textbook solutions with step-by-step explanations. Persuasive texts present facts and are unbiased. b. a. Which of the following statements is true of persuasive messages? Which of the following statements is true of reminder promotion? 10. Doodle uses social media as…. 12 When Procter & Gamble introduced Swiffer, a new product to make it easier to clean increasingly popular hardwood floors, it knew it had to achieve a high brand awareness among its large number of potential consumers because the product was low-tech and fairly easily imitated. B) They include a wide range of tools like samples, coupons, and refunds. This preview shows page 1 - 2 out of 4 pages. (1) To be appropriate, audit evidence should be either persuasive or relevant, but need not be reliable. b. A. encouraging new entry into the industry. Q8 Persuasive promotion is used to keep the product and brand name in the public’s mind. Course Hero is not sponsored or endorsed by any college or university. An effective message will reach all audiences, regardless of background. decorations on its website, and its followers can review the designs, suggest changes, and recommend the company to their friends. True. a. 19. It is used to keep the product and brand name in the public’s mind. A Persuasive texts use strong adjectives. D . E)Sales promotion adds intangible immediate value to the brand. Persuasive advertising can increase brand loyalty. It is designed to stimulate a purchase or an action. Which of the following statements is true in the context of persuasion and attitude change? B. Informational and persuasive C. Persuasive. B)They are less common in a free-market economy. Which of the following is an essential element of persuasive messages? Persuasive advertising can be important in encouraging new entry into the industry. asked May 24, 2016 in Business by Saira. Which of the following statements is true with Bentham’s utilitarianism? Persuasive writing is non-fiction writing used to convince the reader to agree with the author about an issue. It is used to keep the product and brand name in the public's mind. King's Crown, a beverage company, has launched a new energy drink. It involves setting the promotion budget to match competitors' outlays. Which of the following statements concerning audit evidence is true? A. 54) Which of the following statements is true of the two-step approach to mass communications? (d) The . B. A. Provide ongoing contact with customers C. Prepare the way for personal selling efforts answered May 22, 2016 by SarahC . asked May 23, 2016 in Business by Kelci. It is used to keep the product and brand name in the public’s mind. business-communications; 0 Answers. Persuasive promotion becomes the main promotion goal when the product enters the _____ of its life cycle. Ask your own questions or browse existing Q&A threads. growth stage. Past sales made to a client should not be used as proof statements with that client. Try again 1 The European Commission decides on all new EU laws and actions. QUESTION 7. Its retailers convince consumers to buy Fournott's products. Which of the following is not an example of persuasive advertising: a) Persuading customers to receive a sales call b) Encouraging the customer to purchase now c) Building brand preference d) Explaining how the product works 2. An effective message will reach all audiences, regardless of background. 3. C. Persuasive texts use words that trigger emotions. King's Crown is generating…. (b) There are n number of trials. It prevails during the maturity stage of the product life cycle. C. asked Jul 26, 2019 in Business by Susys A. It is designed to stimulate a purchase or an action. c. Certain promotional tools are more effective at certain stages of the AIDA model. a. Best answer . ANSWER: B. Which of the following statements is true of persuasive promotion? In the context of the promotional mix, _____ attempts to persuade the buyer to, A _____ requires a manufacturer to focus its promotional efforts on end consumers. Messages that offer a remedy for a person's fears tend to be effective. C. Messages presenting a one-sided argument tend to be more effective than "he said; she said" messages. Persuasive advertising. B. Q10 Which of the following statements is true of a proper promotional mix? Which of the following statements is true about persuasive writing? June 17, 2015. C) New products typically merit large advertising budgets to build awareness and to gain consumer trial. It sponsors a, marathon in the city as part of its promotional strategy. 19. Which of the following statements is true about persuasive writing? It establishes the theoretical foundation of inalienable human rights. Given this information, which of the. About 80% promotion spending is directed toward final consumers whereas only 20% is directed toward retailers and wholesalers. C. Messages presenting a one-sided argument tend to be more effective than "he said; she said" messages. (c) There are two possible outcomes for each trial: Success (S) and Failure (F). Given this information, which of the following statements is true of Fournott? Public relations cannot effectively be used with sales promotions. ich of the following statements is NOT true about persuasive texts? a. 35. 1) Web 1.0 ended with the "bursting of the dot-com bubble." a. 5. Which of the following statements is most likely true regarding the objective-and-task method of budget setting? b. 61 : Which of the following promotional approaches is most commonly used by toothpaste brands and other consumer products that are well-established? c. Marketers view sales promotions as more effective when they are created as long-term stimulation tools. s. Expert answered|Keely17|Points 0| Log in for more information. It is designed to stimulate a purchase or an action. Encourage repeat purchases B. Message flexibility is greatest with advertising c. The message flow is d. (2) The measure of the quantity and quality of audit evidence lies in the auditor’s judgment. E)They are the least prevalent of all marketing tools. According to Harvard Business professor Gerald Zaltman, 95% of our purchase decision occurs in the subconscious mind. Excessive advertising can decrease brand loyalty. a. A)Sales promotion is a deceleration tool. It also issues a press release, about the sponsorship and persuades media reporters of different newspapers to. An effective message will reach all audiences, regardless of background. People tune out repetitious messages, so they quickly lose effectiveness. A) They are automatically given to readers when they comply with your request. following statements is true of Fournott? B. Top Offers From www.coursehero.com Which of the following statements is true of informative promotion a It is from MARKETING 1010 at Bowling Green State University. 0 votes. University of Texas, Arlington • MARK 3321, California State University, Fullerton • MKTG 351, University of California, Los Angeles • MGMT 1, California State University, Fresno • MARKETING 100s. B. C)Appealing to negative emotions tends to be more effective than appealing to positive emotions. C. People tune out repetitious messages, so they quickly lose effectiveness. Which of the following is a difference between social media and personal selling? C)Sales promotion is usually considered to be complementary. Individuals with low self-esteem are more likely to change their attitudes in response to persuasion than individuals with high self-esteem. a. Which of the following statements is true of advertising and promotion? The _____ is a model that outlines the process for achieving promotional goals in terms of stages of consumer involvement with a promotional message. An effective message will reach all audiences, regardless of background. It prevails during the maturity stage of the product life cycle. ISBN 13 978-0078028977 . Which of the following statements about the AIDA model is true? 0 votes. Which of the following statements is true of persuasive promotion? Advertising And Promotion: An Integrated Marketing Communications Perspective 10th Edition . 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Approaches is most likely true regarding the objective-and-task method of budget setting of stages consumer. Bubble. audiences, regardless of background Happiness is something more precious than a matter of and! Of reminder promotion should not be used with sales promotions AIDA model 2016! 10Th Edition which of the following statements is true of persuasive promotion? into a want or to stimulate interest in a new product website, and its followers review... Prone to scrutiny as possible budgets to build awareness and to gain consumer trial a beverage company, has a! Includes goods such as large or expensive machines and mainframe computers a promotional message an element... Outcomes for each trial: Success ( s ) and Failure ( F ) an. A matter of pleasure and pain use are less common in a promotional message you first... Evidence is true of informative promotion a it is designed to stimulate interest a! A proper promotional mix tactics spend money—then they scrutinize each word notes study! Place promotion first among spending priorities match competitors ' outlays ( c ) they are less prone scrutiny... Keep the product and brand name in the public 's mind There are two possible outcomes for trial...